STEINBACHER
WITH CARTA CREATIVES AT THE HELM, DR. STEINBACHER WAS LOOKING FOR A COMPLETE BRAND REDESIGN FROM THEIR BRICK AND MORTAR OFFICE TO THEIR WAYFINDING. WE CREATED A RETREAT FOR PATIENTS TRAVELING FAR AND WIDE. ESTABLISHING A WARM COLOR PALLET MORE REMINISCENT OF A SPA THAN A DOCTORS OFFICE, THE LOOK AND FEEL OF THE ENTIRE EXPERIENCE WAS AIMED AT BRINGING EASE TO PATIENTS PREPARING FOR SURGERY. A BRONZE FOILED PATIENT BROCHURE ACTED AS A CONCIERGE TO LOCAL AMENITIES AND TIED IN THE BRONZE WAYFINDING BRANDING INTO THE ENTIRE VISITOR JOURNEY.
AGENCY: CARTA CREATIVES
INTERIOR DESIGN: ELANA TENNENBAUM
BRANDING: SARA LEMIEUX
PHOTOGRAPHY: KYLE CALDWELL
STYLING: GINA CIOTTI
